PRESS RELEASE Of interest to editors and journalists covering: Health/Nutrition, Nutraceuticals, Ecommerce, Product Launches Nutraceutical Leader Sterling Grant Laboratories Launches Nicotine Free NicCess Lozenges FAIRFIELD, NJ - December 31, 2004 /Send2Press Newswire/ -- Leading Nutraceutical manufacturer Sterling Grant Laboratories has entered the crowded smoke cessation market with a nicotine free lozenge, NicCess. The active ingredient in NicCess, Cesteminol 350, has been shown to be statistically effective in as little as 21 days and no later than 37 days. Company V.P. of Marketing Dean Spinogatti said "This product is already getting interest from the large pharmaceutical companies. NicCess has two patents and one patent pending for nutrient delivery. This product flat out works and has the research to back it up!" NicCess seems to be an excellent alternative to the nicotine containing products that are currently being marketed in this class. NicCess is simple to use and safe. All you have to do is replace one cigarette with one lozenge. Sterling Grant will be marketing this product in multiple channels and distributing it in national chains by mid 2005. NicCess is currently available at NicCess.com and Nutrazone.net. Media Contact: Deana Piserchia of Sterling Grant Laboratories sales@urbanbiologics.com +1-877-723-4665 # # # [ Source of news = Sterling Grant Laboratories ] Ref: http://www.send2press.com/2archive/2004/pr04-123102-sterling.txt http://www.send2press.com/2archivePDF/pr04-123102-sterling.pdf ----------------------------------------------------------------- *IMPORTANT NOTE TO MEDIA: to reach the organization releasing this news, please contact: sales@urbanbiologics.com (media only) If used for publication, please send specimen copy. ----------------------------------------------------------------- G-3 0C / NJ / FAIRFIELD, New Jersey / English (lang=en) Copr. (c) 2004 Send2Press Newswire. This release was issued on behalf of the above organization, who is solely responsible for accuracy of content, by Send2Press(R), a unit of Neotrope(R). http://www.Send2Press.com [www.eNewsChannels.com]